Lacoste’s Parisian Locker Room Takeover
Lacoste’s takeover at Galeries Lafayette Haussmann is a masterclass in atmospheric retail. Spanning 12 iconic windows and three floors, the activation centres on "The Locker Room", a collection by Pelagia Kolotouros that explores the liminal space of the athlete’s sanctuary. Blending vintage sportswear vibes with tailored elegance, the installation proves that Lacoste’s heritage is as at home in a Parisian department store as it is on the tennis court.

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